The new ONE Blå (Blue), inspired by Göteborgs Rapé snus with light and spicy tobacco character, has clear elements of lavender and juniper, as well as a little wood and citrus.

NOTE! New name and new design but same taste! In the fall of 2025, ONE Blå White Portion will change its name to Göteborgs Rapé ONE Vit Portion. The product will change its name and dose design, but the recipe will remain the same. During a transition period, both the new and the old dose design may appear.